What Accountants are Saying About The Practice Development Seminar

First, however, I do want to tell you that your DVDs are OUTSTANDING.  You presentation style is very effective and I have found the actual content invaluable.  I’m about halfway through the set.  I keep stopping the discs to take notes. I should have watched it sooner!  It was a high quality video and very effective.  To your point at the very beginning of the video, this is a great way to get what you do out to those that need it.  I'm grateful to have seen it, as it removed any doubt I had and what I needed to do.

                                                                                                                                            -David of Plano, TX

"Recently, I had the pleasure to review the new Frank Salman Practice Development Seminar and I must say, it was unlike any other practice development program, I have ever tried or reviewed.  In my 23 years as a CPA, I have tried many different marketing programs. Some were OK, but most of them were more hype than substance. Frank’s program is nothing like that. Frank's program is based on honesty and integrity, traits that are many times lacking in the marketing/sales process. But what really differentiates Frank's program from the others in the marketplace is Frank himself. Frank doesn't just sell you a marketing plan and send you on your way.  Frank stays with you for as long as you like and will give you all the help and guidance you need for as long as you need it. And when I say Frank will help you, I mean that it is Frank himself, not a staff member. He genuinely cares about you and your success. I highly endorse Frank Salman and the Frank Salman Practice Development Program. There is no program like Frank's and there is no one like Frank.  I guarantee that if you invest in Frank Salman, you will look back one day  and say that was one of the best decisions you have ever made. I know I did."

                                                                                                                                              - Pete of Bayville, NJ

"The seminar does a very thorough job of demonstrating your expert knowledge, methodologies, and strategies in marketing, presenting, and pricing accounting and tax services. What I like about the seminar is the fact that you have developed these techniques from your experience as a start up-direct marketing based upon demonstrating ability as a trusted advisor.

                                                                                                                                               - Ken of  Bristol, NH

"Everything in this seminar is valuable information for someone considering starting their own practice, but I particularly liked the thorough description of the PROCESS from start to finish - creating the lists, the importance of a good presentations, and pricing based on perceived value.  I really appreciate the detail given.  I prefer the new format because (1) you gave additional detail on subjects already covered in the last one, such as websites; (2) you made it more relevant to this economic climate which is reassuring; (3) we can access the topics on the DVD, which makes it easier if one wants to look at a specific topic again.  Besides being informative, you are very encouraging, and of course, believable.  So you did something I didn't think could be done- you improved on the old DVD!  This seminar is so good, I can't come up with any "constructive" criticism because you didn't leave anything out.                                                                    

                                                                                                                                           -  Brenda of Keyport, NJ

“I would like to offer you a simple thank you for offering your success to others so they can grow their practices with hope of securing a better future. I now understand that 1) Traditional marketing techniques will lead to limited success. 2) Not to allow myself to commoditize our practice/industry 3) It’s all in the approach and value we give our clients.”

                                                                                                         - Louis of Windermere, Florida

"First, let me tell you that your seminar was the best seminar I've attended in all my years in the accounting industry, 18. And I've been to them all. I like the real world examples you bring."

-Trey of Houston, Texas

"It was a pleasure speaking with you on the phone the other day. I called to tell you how impressed I was with you and your self-study seminar. You appear to be the genuine article – someone who really cares about the people he is working with and wants them to be successful just as much as they do. I wish you had been around back in the days I started my first practice in 1989. If I had known you then, I would have saved myself tens of thousands of dollars that I lost investing in another practice development company, as well as the aggravation and the difficulties that came along with it. Not to mention all the money lost on overhead. I am more excited about the accounting profession than I have been in years, Frank. And I have you to thank for it. Your program has given me hope for the future. A future I didn't have too much hope for until recently. I'm very excited to be working with you."

-Peter of Bayville, New Jersey

"I purchased your seminar/materials in summer 2004. Your DVD's were so good that when we utilized the ideas with our pre-existing direct mail procedures, we have had so much new business that it has only been this year that we really got caught up (August, 2006)."

-Fred of Minnetonka, MN

"...I also want to thank you for sending the seminar videos and the updated practice development video. All three were outstanding. The first night I couldn't view tape one until almost 10:00 pm, but I stayed up until 1:00 am to complete it. I couldn't turn it off. Keep in mind I rarely stay up past 11:00. I could go on and on, but I'm sure you receive many comments like that. My plans and ambitions to start my practice in December/January of this upcoming year have been filled with even more excitement after watching those videos."

-Joe of Erie, Pennsylvania

"I believe that you have the best program, and you are one of the best CPAs I have met. You are the first person that ever caused me to even consider having my own business, and I know that I can trust you. I am sure that if I ever change my mind, you will be the first person to know."

- Emily of Oklahoma City, Oklahoma

"I thoroughly enjoyed your seminar, particularly the session on pricing of services. Your message hit home. Immediately after the seminar I went back to the office to finish an amended 1996 S Corporation and Individual income return that another accountant forgot to claim the California Manufacturers Investment Credit. The new client was getting a refund in excess of $20,000...Best yet, your message to me was loud and clear - ...I added $1,000 to the fee and hand delivered the returns the next day. The client didn't blink at the fee and really appreciated the refund. I have also added $50 and $100 to every monthly write-up I've quoted since the seminar. Thanks for the boost to my income."

- Thomas of Irvine, CA

"I just wanted to thank you for the excellent seminar last week. I have not made a decision yet on the engagement letter, but I do know you are a very valuable asset to any CPA firm that makes a commitment. I hope you had a happy Thanksgiving."

- Roger of Springfield, MO

"I attended your seminar here in Overland Park yesterday and really enjoyed meeting you and your wife. I hope you are feeling better. I just wanted to let you know that I really came away with a lot of good advice. I came back to the office and typed up all my notes which ended up being 5 full pages from a 4 hour seminar. Wow! My partner and I then sat down and discussed each topic one by one and have already implemented some changes that I believe will definitely help us achieve our success. Thank you so much...I wish you much success and again thank you."

- Deb of Lenexa, KS

"The greatest value I received...was attending your seminar. It made me realize that I needed to give attention to the growth of my practice. It was inspiring, informative, and motivated me."

- Doug of Gleneden Beach, OR

"I appreciate your efforts in following up with everyone who attended your seminar in Dallas, TX, earlier this month. I enjoyed listening to the information you presented. Your seminar provided valuable information that I hope to apply later in my career. As I expressed to you in our phone conversation, I really enjoyed how you concluded your seminar with the story of Peter walking on water. As you started to tell the story, I pondered how you would relate it to your seminar. I think you did a wonderful job correlating the story to encourage other CPA'S to advance their business to the next level. What an awesome way to plant the seed of truth with such a positive approach. I have no doubt that what you said came from your heart because of your explanations you communicated as you told the story. You did not simply recite a story, but you added additional details that confirmed you understood the true meaning of the story. I will always remember that. Thank you again for your follow up. As I thought about our conversation later, I noticed how you put into practice one of the points you made in your seminar. You listened and allowed "the potential client" to talk first instead of you talking first.

- May Lee of Dallas, TX

"I hope that you and your family are well. I just wanted to let you know that after the July 4th weekend, I was able to view your seminar tape. I thought the tape was excellent, just like your live presentation. I got a great deal of knowledge and insight out of both. I did not watch the tape in one sitting. I found it to be more informative to view it in segments. That way I could replay portions of what you were saying many times over. It was nice to revisit your live seminar again. However, just as you initially told me, you covered a great deal of material in your tape that is no longer included in your live presentation. For that I am grateful to you. Moreover, I appreciate the extra time and advice you have given me over the phone Thank you once again for your generosity. The best to you and your wife.

- Joel of Largo, FL

This letter is to express my appreciation for your seminar. I am a sole practitioner in Albuquerque, NM. I have been in practice for four years. I have learned so much about building a practice. When I was in your seminar, all I could do was shake my head in agreement. My own experience has shown me that you were correct in everything you said about building a practice. Imagine how closely I listened to the things I have not experienced yet. I wish I had had your seminar to attend when I was first starting out. It would have saved me so much money in costly marketing mistakes as well as the frustration I have experienced in developing a profitable practice. I found you a great speaker. I feel that I am particularly attuned to how information is presented due to my extensive background in teaching tax law classes. Plus I feel you are so approachable and would have no hesitation in asking you any question I might have, no matter how insignificant I thought it was. Thanks again for the information. It was extremely helpful.

- Athena of Albuquerque, NM

Thanks for you're seminar. It was great to get feed back on how your techniques compare to my own, Some things you talked about, I was already doing. Other things I changed as soon as I left the class. I never called prospective clients back after the initial consultation, after all I'm the important one. Wrong! You told us to always follow up so I immediately called a prospective client that I had met with a week earlier. I called three times during the following two weeks and they still hadn't returned my call. Then an hour after the third call, they called me. Within ten minutes, they asked when they could come in the next day to bring me everything! I also put into practice your techniques on client proposals. This too required changes on my part. Near the end of the meeting, the prospective client said, "I don't mind paying you more than my current CPA". Yes these are the results you must have been talking about. I recommend a longer class time since there were so many questions We all had. I remember we went over time. I think this is the first CPE class where I actually didn't want the class to end. I saw the connection with your techniques and an increase in my success as a CPA so I wanted more information. This is my 21st year as a CPA. I wished I had your knowledge 20 years ago.

- Scott of Monett, MO

I had the pleasure of attending your seminar on August 27, 2004 and want to take a few moments to say thank you for an eye opening morning...After the break, you did drive home two very important issues that our firm can relate to and must address -- Accounts Receivable and Fee Structure. This particular part of your seminar was further confirmation and motivation to make some necessary changes within our firm effective almost immediately. I want to thank you for your follow up phone call and look forward to taking you up on your offer to review ideas and changes for our firm with you. Congratulations on all of your success!

- Arlene of Schaumburg, IL

I was just thinking about you...I have viewed the DVDs once and absolutely loved them! 
I am viewing the DVDs a second time over the next week and accumulating my questions (actually, I was just about to view the Disc 2 again when I got your email).  I must say that the presentation style and quality of material presented was excellent.                                                              

                                                                                                                                                 -Hussein of Calgary, Canada

I was most interested to see the proven history of performance of a system that enhances the credibility of the profession.  Thank you for providing via CD & DVD.  I have been able to watch these over and over to review the key points.

                                                                                                                                                - Tom of Raleigh, NC

I found great benefit from hearing all the vivid examples, all the having "been there, done that" from Frank's personal experience. The seminar delivered on all the promises; providing an honest, in-depth evaluation of the possibilities for building an accounting practice.

                                                                                                                                           - Armando of Katy, TX

Your new DVD program is excellent.  Great job!

                                                                                                                                         - Rohit of Centreville, VA

Very straight forward and to the point. It covered everything from soup to nuts for the accounting industry. Great advice on a number of topics.

                                                                                                                                            -Rod of Kirkland, WA

 Thanks for restoring integrity to our profession.                                  

                                                                                                                                     - Steve in Livermore, California